Structure Type: built works - performing arts buildings - cinemas; built works - performing arts structures - theatres

Designers: [unspecified]

Dates: constructed 1945

2 stories, total floor area: 7,130 sq. ft.

226 3rd Avenue
Downtown, Chula Vista, CA 91910

OpenStreetMap (new tab)
Google Map (new tab)
click to view google map
Google Streetview (new tab)
click to view google map

Opened in 1945, the Vogue suspended operations in 07/2006. In 02/2014, a local group announced its intention to renovate the theatre to host various types of cultural programs. According to an article in the San Diego Reader: "The uses of the new Vogue...could include 'performance artists, choral ensembles, jazz and blues concerts, symphonies, contemporary musicians, live theater performances such as musicals, drama, comedy" as well as "art and cultural installations, architecture exhibitions, lectures and public speaking events, business and civic meetings, workshops and seminars, youth and family oriented programming.'" (See Vincent Farnsworth, "Big plans for Chula Vista’s Vogue Theater," article dated 02/22/2104,Accessed 03/26/2014.)

The building had a residual Art Deco aesthetic, with vertical flutings above second story windows. It had a striped color scheme late in its life that suggested Miami's Deco District.

Changes have occurred to the theatre marquis.

PCAD id: 19146