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AKA: National Biscuit Company (Nabisco), Shredded Wheat Factory, Oakland, CA
Structure Type: built works - industrial buildings - factories
Designers: Brunnier, H.J. , Associates, Structural Engineers (firm); Hobart and Cheney, Architects (firm); Henry John Brunnier Sr. (structural engineer); Charles Henry Cheney (architect/urban planner); Lewis Parsons Hobart (architect)
Dates: constructed 1915-1916
Inventor and dry cereal pioneer Henry Perky (1843-1906) first began production of Shredded Wheat Cereal in MA in the mid-1890s, and by 1901 had erected a notable factory in Niagara Falls, NY; Niagara Falls provided large amounts of cheap hydroelectric power and visibility to tourists visiting the falls. He changed the name to the Shredded Wheat Company in 1904, and opened this West Coast bakery in 1916 to start production there. The baking giant, the National Biscuit Company (Nabisco), which expanded dramatically in the 1920s, purchased its brand, and manufacturing facilities in 12/1928.
PCAD id: 16810
